Before you sell products in China, intellectual property is one of the most important things among all your strategies. There are 4 factors you need to take into consideration.
- Firstly, your trademarks and patents in other countries are not going to protect you in China.
- Secondly, you must register the trademark or patent in the mainland China.
- Thirdly, you need to think long and hard about exactly what it is that your should be registering, especially the trademark in Chinese or English.
- Fourthly, companies need to take a long term approach to their China trademark filings.