Should China’s Restricted Internet be a Concern to Businesses?

The perception of China can often be greatly maligned. Westerners can often make assumptions about the way of life in the country, arising from a misunderstanding of the reality. However, China is not the only country which is wrongly perceived. People imagine many Africa countries to not even have electricity, or that in other countries those with money set the rules. In reality, many of the beliefs people hold do have a level of truth to them, and questions arising from misunderstanding the situation are legitimate to ask. One of this perceptions directly relating to China is about how the internet in China is controlled, with many Western businessmen also wondering whether this may affect international business.

How Does It Affect You?

The majority of businesses situated outside of China will not run into any issues. There is already a network in place for companies outside of China to connect directly to suppliers. You may already be aware that the Chinese government restricts Google, an incredibly useful company many businesses utilize services from globally. This includes access to Gmail as well as Google Docs and other features. However, despite the government restrict Gmail, you should not be concerned about sending emails to China if you already have an existing Gmail account. Chinese users and businesses will still be able to receive emails from these addresses to whichever email provider they use, they just cannot use the applications created by Google. Therefore, in terms of communication, foreign firms and individuals should not encounter problems communicating to China if they use a Google service.

However, where issues may arise is mainly applicable to larger multi-national corporations. Imagine within your company you issue out a specific type of phone to employees to use for business. If it runs Googles operating system “Android”, if you have employees in China functionality may be impaired. Many companies recognize restricted and unstable internet within China is a problem for themselves. This can lead to an increase in direct costs, decrease in efficiency as well as a lot of time wasted in setting up operations. While users who use Gmail to send emails to China won’t encounter a problem, large corporations based within the country who use the Gmail platform internally would encounter issues.

The Other Side Of The Coin.

In addition to foreign companies finding damages as a result of the Chinese internet policy, the country itself is also starting to see damages. With the developed world more being more connected than ever to the internet, the prospect of restricted internet deters young professional from moving to China. While silly to some, it is a genuine concern for many of the world class graduates produced globally who have social media engrained into their lives.

13% of companies out of a sample size of 300 surveyed by the European Union Chamber of Commerce also said they deferred or cancelled research and development projects in China. With this industry being identified as a key area for the Chinese, this response underlines the impact the countries internet policy has on China.


It appears quite clear that a restricted internet damages both foreign companies and the country of China. However, when it comes to smaller companies or individual resellers who import from China the impact is much less severe. In fact, many people may not notice a difference to themselves personally. Ultimately, it boils down to the level of involvement you will have with China. If you expect your company to be based there, then you may encounter problems and significant prior planning is advised to take place.

We are using cookies to give you the best experience. You can find out more about which cookies we are using or switch them off in privacy settings.
AcceptPrivacy Settings


  • We use cookies

We use cookies

What Are Cookies

As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or ‘break’ certain elements of the sites functionality.

For more general information on cookies see the Wikipedia article on HTTP Cookies.

How We Use Cookies

We use cookies for a variety of reasons detailed below. Unfortunately in most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave on all cookies if you are not sure whether you need them or not in case they are used to provide a service that you use.

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of the this site. Therefore it is recommended that you do not disable cookies.

The Cookies We Set

If you create an account with us then we will use cookies for the management of the signup process and general administration. These cookies will usually be deleted when you log out however in some cases they may remain afterwards to remember your site preferences when logged out.

We use cookies when you are logged in so that we can remember this fact. This prevents you from having to log in every single time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

This site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.

This site offers e-commerce or payment facilities and some cookies are essential to ensure that your order is remembered between pages so that we can process it properly.

From time to time we offer user surveys and questionnaires to provide you with interesting insights, helpful tools, or to understand our user base more accurately. These surveys may use cookies to remember who has already taken part in a survey or to provide you with accurate results after you change pages.

When you submit data to through a form such as those found on contact pages or comment forms cookies may be set to remember your user details for future correspondence.

Third Party Cookies

In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site.

This site uses Google Analytics which is one of the most widespread and trusted analytics solution on the web for helping us to understand how you use the site and ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content.

For more information on Google Analytics cookies, see the official Google Analytics page.

Third party analytics are used to track and measure usage of this site so that we can continue to produce engaging content. These cookies may track things such as how long you spend on the site or pages you visit which helps us to understand how we can improve the site for you.

From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.

As we sell products it’s important for us to understand statistics about how many of the visitors to our site actually make a purchase and as such this is the kind of data that these cookies will track. This is important to you as it means that we can accurately make business predictions that allow us to monitor our advertising and product costs to ensure the best possible price.

The Google AdSense service we use to serve advertising uses a DoubleClick cookie to serve more relevant ads across the web and limit the number of times that a given ad is shown to you.

For more information on Google AdSense see the official Google AdSense privacy FAQ.

More Information

Hopefully that has clarified things for you and as was previously mentioned if there is something that you aren’t sure whether you need or not it’s usually safer to leave cookies enabled in case it does interact with one of the features you use on our site.

However if you are still looking for more information then you can contact us through one of our preferred contact methods. This Cookies Policy was created with the help of the